higi Announces Laura Mackay as Senior Vice President of Growth and Corporate Development

Established healthcare IT leader will further higi’s growth, connecting individuals and their health data with healthcare stakeholders and empowering consumers to know and take action to improve their health.CHICAGO – January 8, 2019 – higi SH llc (higi), is a consumer health technology company that meshes mobile/digital, smart health stations, and trusted relationships in pharmacies and communities to extend care delivery models and empower consumers to measure, track and own their health data and act on their care needs. With 11,000 FDA-cleared smart health stations, 52 million users, and 1 million sessions per week, higi is rapidly becoming an indispensable health access point for prevention and condition management services with consumers, including lower income families and older Americans who are often excluded from traditional and many new care models. To support such rapid growth, higi today announced Laura Mackay as its new Senior Vice President of Growth and Corporate Development.Mackay joins higi with significant business development, strategy, marketing, and operations experience across several segments of the healthcare ecosystem. She’s an executive focused on deploying technology to make healthcare more accessible and prevalent for the most vulnerable patient populations. Mackay will lead the Commercial team in building and growing higi’s solutions supporting population health.  Furthermore, she will lead the team in executing strategic partnerships that expand higi’s value and reach in the market, collaborating with higi clients and partners to drive greater connectivity and value for consumers.“higi’s unique consumer access and engagement model through community-level points of trust and its bidirectional connectivity to healthcare stakeholders, shifts the entire healthcare ecosystem forward towards a vision of healthcare as it should be, with consumers at the center. In this vision, consumers receive the right care, at the right time, in the most cost-effective manner. higi is bringing this vision to life, identifying emerging risks sooner, determining appropriate next health actions needed, and empowering consumers to be active decision-makers for their healthcare. I’m thrilled to be joining this inspiring team and to strengthen our vision of healthcare as it should be—better connected,” said Mackay.For higi’s CEO, Jeff Bennett, the opportunity to bring Mackay onto the higi leadership team was clear. “Laura brings market savvy and a deep understanding of the complexities facing healthcare stakeholders in their evolution to focus on prevention, coupled with experience commercializing consumer-centric models like higi. She is well versed in this market and will be instrumental in our next chapter of growth. We are delighted to have Laura join the higi family.”Mackay joins higi from Wildflower Health, where she served as Vice President of Client Growth and Success. She also served at executive levels across various functions at several other healthcare technology businesses. Mackay received her Bachelor of Science from Columbia University and her Master of Business Administration from Harvard Business School.###ABOUT HIGI:higi is a consumer health technology company that is empowering consumers to measure, track and act on their health data through a free nationwide network of ~11,000 FDA-cleared, self-screening stations located in pharmacy retailers and other community points of trust. Enhanced by over 80 different third party integrations (i.e. apps, devices, monitors, EHRs and more), higi's smart health solutions connect across the healthcare ecosystem, bridging station activity with digital tools to interact with consumers on the go and extend engagement, making it easier for consumers to remain active in their health. Healthcare stakeholders use higi as a new access point to better reach, connect with and activate targeted populations; collect biometric and other health determinant data to stratify and prioritize; and motivate consumers to take specific actions at a point of care or within the expanding care ecosystem activated by higi connectivity. To date, more than 52 million people have used a higi health station to conduct 300 million biometric tests. For more information, visit us at higi.com. 

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higi and Bridge Connector Announce Partnership to Improve Care for Millions of Consumers